Archive for January, 2011
Avoid SEO Penalty
Process to increase possibility of a website appearance in high rank of searching engine is called SEO (search engine optimization). SEO is one biggest digital marketing strategy because it will increase probability of the website to be visited. There is a lot of method to do SEO and some method is illegal. Some illegal method of SEO such as link farming, doorway pages and scraper pages have become officially forbid by Google. Google threat to give penalty for webmaster that did these actions. The penalty is erasing the website from searching index. To avoid that penalty, there are some tricks to be followed.
First you have to link your website to the other website with very careful. Linking your website to user of black hat SEO occasionally could be your problem reason. The second way is avoid cloaking. Some search engine like Google has improved their ability to identify page for visitor or page that simply design for Google only.
Following guideline from search engine is also important; the guideline will help you to know the way to do legal search engine optimization and avoid the penalty. To make it easier, you can ask help from SEO companies that offer legal SEO service like SEOP Inc.